Social Media & Marketing Specialist
Social Media & Marketing Specialist – Luxury Bridal
Location: Raleigh, NC (In-Person)
Brands: Alexia’s Bridal Boutique & Lana Addison Bridal
Alexia’s Bridal Boutique, with locations in Raleigh, Charlotte, and NYC, along with our sister store Lana Addison Bridal in Cary, NC, is seeking a creative, detail-oriented, and luxury-focused Social Media & Marketing Specialist to join our team.
This role is perfect for someone who understands high-end fashion, has a keen eye for aesthetics, and is passionate about creating engaging video and social media content for Instagram Reels, TikTok, and more. The ideal candidate will work in-store at our Raleigh boutique to capture behind-the-scenes moments, interact with real brides, and bring our brand to life through storytelling.
Key Responsibilities:
- Instagram & TikTok Content Creation: Develop high-quality Reels, Stories, and TikToks that showcase our gowns, brides, and boutique experience.
- Pinterest Management: Maintain and grow our Pinterest presence with relevant bridal content.
- Blog & Website Updates: Assist in writing and posting blog content and updating events on our website.
- Photography & Video Production: Capture and edit compelling behind-the-scenes footage, dress details, and special moments.
- Event & Styled Shoot Coverage: Participate in styled shoots and industry events, ensuring strong content output.
- Luxury Brand Alignment: Maintain a cohesive, high-end aesthetic across all platforms, in line with our brand identity.
Ideal Candidate Qualifications:
- Strong video creation and editing skills (experience with CapCut, InShot, Premiere Pro, or similar tools preferred).
- Understands luxury fashion and high-end clientele—bridal or fashion experience is a plus.
- Proficient in Canva, Photoshop, and social media scheduling tools.
- Charismatic, self-motivated, and detail-oriented with a strong sense of aesthetics.
- Comfortable working in-store to capture content and engage with clients.
- Bonus: Available to assist with appointments on select Saturdays (not required but preferred).
To Apply:
Interested candidates should email michael@alexiasbridal.com with the following:
- Resume
- An Instagram Post (Image + Caption) tailored for our boutique. (Use images from our Instagram, designers listed on our website, or real brides found online.)
- An Instagram Story (3 slides) designed for our boutique.
- An Instagram Reel or TikTok video that demonstrates your creativity and video editing skills. (We understand you won’t have access to our gowns—focus on concept and execution.)
- Portfolio or additional creative work showcasing social media, video, or design capabilities.
"If you have past work that aligns with our brand and aesthetic, you may submit that instead of creating something new."
Note: Applications without creative samples will not be considered. Do not drop off resumes in person—our hiring manager is offsite.
Why Join Us?
- Work in a luxury bridal environment with top designers and an established brand.
- Creative freedom to develop engaging content while working directly with stunning gowns and real brides.
- Opportunities to grow your expertise in luxury branding, social media marketing, and high-end fashion.
- Healthcare benefits available for full-time employees.
We’re looking for someone who isn’t just “on social media” but lives and breathes content creation—someone who understands the luxury bridal client and is excited to bring their vision to life.
Is this you? We can’t wait to see your work!